Comcast - Internet Essentials
As part of our ongoing work on ComcastNBCUniversal’s signature corporate responsibility program Internet Essentials, the nation’s largest and most comprehensive broadband adoption program, our team recently developed the narrative and messaging, design, copy, and video elements for a nationwide Back to School tour. Our integrated campaign included a microsite, print materials, and video content for a press tour that garnered national news coverage recognizing Comcast for bringing the Internet home for over 4 million low-income Americans in 1 million households.
Client:Comcast